In this module, TSO leaders will be introduced to what Digital Literacy is, why it is important and why it can be so beneficial for their organisations.
In addition, this module will create an awareness of the various online tools and their uses to organisational collaboration, creativity, and safety.
Furthermore, leaders will understand how Digital Marketing Policies can be established in their organisations, as well as how Digital Corporate Culture can be introduced into operational policies.
Instructional & Learning Objectives
Learning Goal:
Learners will understand all aspects encompassing Digital Literacy and its practical role in organisations.
Instructional Objectives:
Learners will be introduced to the definitions, importance, and usefulness of digital literacy.
Learning Objectives
Learners will understand the challenges and benefits of digital literacy.
Learners gain knowledge of diverse digital tools and where they should be used.
Learners will understand how to develop a Digital Marketing Policy.
Learners will understand how to act as a Digital Leader for a Digital Corporate Culture.
Competencies Gained
Knowledge about “Digital Literacy” and the necessary steps to achieve it
Learn about the European framework for the levels of proficiency in digital literacy
Develop Intermediate digital skills
Understand the importance of Digital Leadership
Understand the importance of Digital Marketing
Learn how to develop a Digital Corporate Culture
Module Duration
Total duration: 3.5 hours
1.50h to complete the theoretical part (PDF and Presentations)
1h hour to complete the exercises and the final assessment quiz